Website Development
Your website is the online platform for your business. Here’s a look at our website offering:
Effective Graphic Design and Site Structure
It’s important that your online brand accurately reflect your business and in a way that “makes sense” to both people and computers. We create accessible, attractive sites that make your value case quickly and convince user to stick around for more. We also take care to make it appealing to computers— the search engines that are critical to driving new customers and defining who you are.
Clear, Concise Copywriting is Central
One of the biggest barriers to launching a website is “the contentâ€. Companies stress over creating text for their website. Lots of time designers will create an entire site using “dummy typeâ€â€”lorem ipsum dolor. We start by helping you express who you are and what you do and design interfaces around your messages. It’s less about text than it is about expression— we take you through a simple process that helps you make that expression.
Standards-Based Development
We use web standards such as CSS, RSS, and table-less layouts. This leads to better Search Engine Optimization (SEO) and leads to more accessible, flexible sites.
Your Website is Just a Start
Once you’ve got an attractive website that’s optimized for people and search engines, that transmits your message and delivers some value to users, it’s time for more– to make your website a platform, not just a final stop.
Round out your strategy with newsletters, RSS feeds, advertising, and other tactics that drive relevant users who are interested in what you have to offer.
